Daijiworld Media Network - Mumbai
Mumbai, Jan 19: OnePlus has announced major plans for 2025 in India, focusing on innovation, localized features, and enhanced customer support. The company revealed that it will invest Rs 2,000 cr annually until 2027 under Project Starlight. This initiative aims to enhance device durability, improve customer service, and develop India-specific features for its products.
OnePlus highlighted the successful launch of the OnePlus 13 series as a solid foundation for the year ahead, with a commitment to cutting-edge technology. As part of Project Starlight, the brand is introducing solutions like the second-generation 2K 120Hz ProXDR Display, addressing concerns such as green line issues prevalent in certain climates.
With India's smartphone market showing impressive growth, especially in the premium and 5G segments, OnePlus continues to tailor its offerings to meet local demands. The brand's focus on high-quality products and exceptional service underlines its long-term commitment to the Indian market.