Mumbai, Aug 28 (IBNS): Mahindra & Mahindra Ltd. (M&M), India’s leading SUV manufacturer, has announced that its new Compact SUV will be named the ‘Quanto’.
The launch of the Quanto is scheduled in the second half of September.
The Quanto is indigenously designed and developed by M&M and is smartly packaged in sub-4 meter length on the proven Ingenio platform that it shares with the popular Xylo MUV.
Mahindra has coined the name ‘Quanto’ for its newest offering, with the aim of conveying a sense of space and power inherent in the product.
Derived from the word ‘Quantum’, the name has an association with the product promise of more space, more power, more seats and superior performance, said the company.
Pawan Goenka, President, Automotive & Farm Equipment Sectors, Mahindra & Mahindra Ltd, said: “With the Quanto, Mahindra is aiming to fill a need gap in the Indian automotive market for a versatile and compact SUV. We are confident that with its unique value proposition, the Quanto will carve out a segment for itself in the market."