Centre splurged Rs 713.20Cr on ads in 2019-2020: RTI


Mumbai, Oct 31 (IANS): The government of India spent a total of Rs713.20 crore on advertisements, with maximum share to the electronic media, during the financial year 2019-2020, a RTI reply to a Mumbai activist revealed here on Saturday.

"This comes to roughly Rs 1.95 crore per day that was spent only for advertisements in the last fiscal which also saw the Lok Sabha and Maharashtra Assembly elections being held," said RTI activist Jatin Desai.

In its reply to Desai's RTI query, the Bureau of Outreach and Communication (BOR) of Ministry of Information and Broadcasting said that the Centre spent an amount of Rs 713.20-crore on advertisements in the electronic, print and outdoor media.

This included advertisements worth Rs.317.05 crore released to the electronic, Rs 295.05 crore to the print and Rs 101.10 crore to the outdoor media.

To a specific query, Desai said the BOR had no information on how much money was spent on releasing advertisements in the foreign media.

He said it is not clear what categories of ads were released on different media, for which specific campaigns or the kind of government schemes that were highlighted through this publicity blitzkrieg for the Centre and states.

 

  

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Comment on this article

  • Felix Pinto, Koteshwara

    Sat, Oct 31 2020

    When the government has failed in every sphere and doesn't have anything worthwhile to prove its achievements, it has to make false announcements and boast about nonexistent developments by way of advertisements.

    DisAgree Agree Reply Report Abuse

  • Sunil K, Mangalore

    Sat, Oct 31 2020

    That money spent in 2019 could have been used on manufacturing masks and protection gear for hospitals. These is our tax money being wasted.

    DisAgree Agree [4] Reply Report Abuse

  • Deshbhakt, Mangalore

    Sat, Oct 31 2020

    A party with such a huge win and so much of pularity and strength in both the Houses, why does BJP want advertisement at all ? Can't the revenue be used for some developmental projects ??

    Bhakts, do you guys agree with a man who called himself a Fakheer, or Pradhan Sevak spending so much for popularising his party ??

    DisAgree Agree [5] Reply Report Abuse

  • Alwin, Mangalore

    Sat, Oct 31 2020

    Congress failure is BJP success in 70 years

    DisAgree Agree [4] Reply Report Abuse

  • William, Mangalore

    Sat, Oct 31 2020

    Fakir spent lavishly someone else money without second thought.

    DisAgree Agree [9] Reply Report Abuse


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