Kolkata, Jan 27 (IANS): Consumer electronics major LG Electronics is eyeing to clock an annual revenue growth of 30 percent in India this year over the last year, a top executive of the company said Thursday.

"The company has targeted to achieve a growth of 30 percent in its total revenue in the consumer electronics segment in 2011. The company had posted Rs.11,000 crore total revenue last year," LG India Chief Operating Officer Y.V. Verma told reporters here.

"LG is investing to the tune of Rs.50 crore this year, of which about Rs.35 crore will be invested in marketing," he added.

Stating that India is a very critical market for LG, he said consumer electronics industry in the country was expected to grow at a rate of 13 percent this year.

In India, the company was eyeing 16 states, particularly Uttar Pradesh, Punjab, Maharashtra and Andhra Pradesh.

The company enjoys 30-35 percent market share in the consumer electronics segment in India.

LG was now giving emphasis on the rural areas of West Bengal in its marketing strategy, he said.

"Rural markets are very critical markets. The markets are value-driven. Consumers in rural areas always care for after-sales service," Verma said.

The company has 285 dealers in eastern India and it will add another 50 in the region by December.

Informing that LG Electronics had two manufacturing plants in India -- one in Noida and another in Pune, he said the latter was being expanded.