Europe okays Microsoft's $68.7bn acquisition of gaming giant Activision


London, May 15 (IANS): The European Commission on Monday approved, under the EU Merger Regulation, the proposed acquisition of gaming giant Activision Blizzard by Microsoft for $68.7 billion.

The Commission said in a statement that it has based its decision on hard evidence, and on extensive information and feedback from competitors and customers, including from game developers and distributors as well as cloud game streaming platforms in the EU.

The preliminary investigation found that Microsoft could harm competition in the distribution of console and PC video games, including multi-game subscription services and cloud game streaming services; and in the supply of PC operating systems.

The Commission's in-depth market investigation indicated that Microsoft would not be able to harm rival consoles and rival multi-game subscription services.

"At the same time, it confirmed that Microsoft could harm competition in the distribution of games via cloud game streaming services and that its position in the market for PC operating systems would be strengthened," said the Commission.

The EU decision came as the UK market regulator last last month announced it was blocking Microsoft's proposed $68.7 billion acquisition of Activision Blizzard, the developer behind hugely-popular Call of Duty (CoD) franchise.

The European Commission found that Microsoft would have no incentive to refuse to distribute Activision's games to Sony, which is the leading distributor of console games worldwide, including in the European Economic Area (aEEA') where there are four Sony PlayStation consoles for every Microsoft Xbox console bought by gamers.

"Indeed, Microsoft would have strong incentives to continue distributing Activision's games via a device as popular as Sony's PlayStation," it said.

If Microsoft made Activision's games exclusive to its own cloud game streaming service, Microsoft could also strengthen the position of Windows in the market for PC operating systems.

"This could be the case, should Microsoft hinder or degrade the streaming of Activision's games on PCs using operating systems other than Windows," read the decision.

Microsoft entered into a $68.7 billion deal to buy Activision, one of the most popular video games publishers in the world, in January 2022.

 

  

Top Stories


Leave a Comment

Title: Europe okays Microsoft's $68.7bn acquisition of gaming giant Activision



You have 2000 characters left.

Disclaimer:

Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Daijiworld.com will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will Daijiworld.com be held responsible.