Mumbai, Sep 16 (IANS): Cricket maestro and Bharat Ratna Sachin Tendulkar and Bollywood danseuse Helen are among this year's Giants International awardees, according to an announcement here Tuesday.

Tendulkar will get the award for lifetime achievement in sports while Helen Salim Khan will be honoured for her lifetime contribution to films.

The awards shall be given away by the Bharatiya Janata Party President Amit Shah at a function Wednesday.

The other awardees include Urvi Piramal (Business & Industry), Hemant Thacker (Medicine), Kulinkant Luthia (Social Service), Bahubali Shah (Journalism), Anu Malik (Music) and Patangrao Kadam (Education).

Giants International was founded Sep 17, 1972 by Nana Chudasama who is now its world chairman, with a purpose to serve humanity, promote unity, harmony and homogeneity among its members.

For the past 35 years, it has worked for family planning, disaster management, flood relief, rainwater harvesting, low-cost housing, AIDS, drugs abuse awareness, academics, medicine, environment and saving the girl child.

According to Giants International Executive World Chairperson Shaina NC, the organisation has 600 branches in India and abroad in countries like the US, Britain, Africa, Ukraine and Mauritius.