New Delhi, Nov 22 (Agencies) : The seed of an idea sprouts when a day-to-day problem faced by people is identified and a service or product is designed as a solution to it. A Delhi-based startup called BookMyChotu identified a problem many people, across the country, are facing right now and came up with a solution.
Since prime minister Narendra Modi announced the demonetisation of Rs 500 and Rs 1,000 currency notes, and a daily withdrawal limit of Rs 2,000/Rs 2,500 was imposed on ATMs and Rs 4,000 in exchange of old currency notes from banks, one thing has been constant - long queues outside banks and ATMs.
So, what is the problem faced by millions?
Standing in queues, for hours.
And what's the easiest solution to this problem?
Getting someone else to stand in the queue for you. Simple!
Yes. That's what the Delhi-based startup -- BOOKMYCHOTU -- is offering. Declaring themselves as the "first on-demand helper booking website", the startup is providing "chotus" (as Delhi as it can get) who would wait in queues for you.
See this advertisement from BookMyChotu:
(Please do not mind the spelling error, their heart is at the right place.)
For an hour, the 'temporary helper' 'will take Rs 90, Rs 170 for two hours, Rs 260 for three hours, Rs 330 for four, Rs 380 for five, Rs 450 for a six-hour-queue, Rs 500 full for seven hours and Rs 550 for an eight-hour-long queue.
At least one thing is clear from this. Longer the duration, cheaper the helper is.