Daijiworld Media Network – New Delhi
New Delhi, Oct 14: In an effort to promote hygiene and cleanliness along national highways, the National Highways Authority of India (NHAI) has launched a special incentive scheme that rewards commuters for reporting unclean toilets at toll plazas. Under the initiative, users can earn Rs 1,000, which will be credited directly to their FASTag accounts, by submitting valid reports of unhygienic facilities.
The scheme, valid till October 31, 2025, applies to all toilets built, operated, or maintained by NHAI across India’s national highways. To participate, commuters must use the Rajmargyatra app to capture and submit clear, geo-tagged images of dirty toilets along with the user’s name, mobile number, and vehicle registration number. Only photos taken through the app will be accepted, and manipulated or duplicate images will be rejected.
Once submitted, each report will go through an AI-assisted verification process, followed by manual review if required. Rewards will be issued only for the first valid report per toilet each day, ensuring fair participation. Each vehicle registration number is eligible for one reward for the entire duration of the campaign.
By linking the reward directly to FASTag and involving the public in monitoring hygiene, NHAI aims to make India’s highways cleaner and more commuter-friendly.