Autumn shopping, tourism festival kicks off in Shanghai


Shanghai, Sep 9 (IANS): Shanghai's autumn shopping and tourism festival has kicked off with the launch of a mobile shopping application.

The month-long festival, scheduled to run until early October, features a variety of sales promotion activities during peak shopping periods such as the upcoming National Day holiday and the Shanghai Tourism Festival, Xinhua news agency reported.

A mobile shopping app was unveiled during the festival's opening ceremony on Tuesday to provide handy information and tips for shoppers, such as popular shopping destinations, travel guides, and tax-free policies.

The city also launched a WeChat mini programme for "themed" shopping routes in Shanghai, including routes for local shops, outlets and flagship stores of global brands.

The opening ceremony also marked the launch of a consumption-related big data lab in Shanghai. The newly built lab will focus on collecting and analyzing consumption-related data to deepen the convergence of technologies and the consumption market, according to the Shanghai Municipal Commission of Commerce.

The festival is part of China's wider efforts to boost domestic consumption -- a nationwide "consumption promotion month" that will run from September 9 to October 8.

In Shanghai, 77 sales promotion activities involving more than 2,000 companies have been incorporated as key events of the consumption promotion month, local authorities said.

  

Top Stories


Leave a Comment

Title: Autumn shopping, tourism festival kicks off in Shanghai



You have 2000 characters left.

Disclaimer:

Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Daijiworld.com will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will Daijiworld.com be held responsible.