April 23, 2011
Charity isn’t a sustainable solution to eradicate poverty. How do we know if the money we are donating is actually going to the poor? Haven’t we heard these questions way too often? Questioning is a logical thing to do but what we do after we question, is what needs to be looked at. Our attitude is our choice, after all.
Where ordinary foreign citizens come to India and set up NGOs to take care of the underprivileged, we still sit and question. In our country where millions of children work in factories and the gap between the rich and the poor is widening, we have simply two choices, one to be cynical and complain about the system, and the other to take a positive step in the right direction.
Our country is now in a period of media awareness where all the causes can be campaigned via the media. Another commonly heard cynical statement is that they are just generating higher TRP’s by covering these campaigns. Of course, the corrupt are very much part of our system in every arena but there are many who are genuinely working for social causes as well. Why is there a fear about getting associated with campaigns larger than our concern to be of help to the poor? Or are we just people who are ‘indifferent’ and don’t care?
I was recently engaged in an online chat with an NRI friend and she raised the same question – 'if I donate, I think my money will just go to the wrong hands'. She is a close friend and she trusts my judgement. I told her of an orphanage that needs bathing taps for their newly-built toilets which couldn’t be completed because of the lack of funds. And she was very happy to be of help. She asked me for the address of the orphanage and as I personally know the people who run the place, whose integrity I don’t doubt, she was happy to help.
Many students and young people are coming forward to help. Many students have committed to give two hours every week to teach the underprivileged children English and computer skills through Make a Difference organisation. There is hope that the young, the future of our country are understanding the need. What we need is just a little will power and awareness to go out there and help someone in need. There are many NGOs who are doing a great job in helping others and it isn’t difficult to find a credible one in a cause that you believe in. It is just a matter of will.
The ‘Joy of Giving Week’ is a campaign (not an organisation), a national movement that aims to engage more than a crore Indians in different "acts of giving" through money, time, resources and skills - spanning the corporate, NGO and government sectors, and also schools, colleges and the general public. Volunteers come forward to devote some time and effort towards helping people help those in need. This is completely voluntary and no one gets paid for their service.
The Joy of Giving Week will be celebrated this year from October 2 to 8. Last year, as part of this programme, one of the apartment/complexes arranged to do something special for their maids and housekeeping staff. It was their way of giving back. The Indian School of Business (ISB) students for example, participated in an online auction to spend an entire day with a CEO of their choice. The CEO then contributed an equal amount, if not more, the collective corpus going to a charity of the CEO’s choice. More than 20 CEOs, including Narayan Murthy, Adi Godrej, and others were part of this campaign.
What we need is less of cynicism right now and more will power to do something positive. What is the least that the NRIs can do? The NRIs can join hands with family and friends to tie up with an organisation whose cause they believe in and encourage the spirit of giving, and needless to say, the joy of giving is entirely yours.
(Volunteers interested to be part of the Joy of Giving campaign may contact Rajan Narayanan in Bangalore – rajan@jgwbangalore.org. More information available on https://sites.google.com/a/joyofgivingweek.org/jgw/)