Text: K Krishnakumar/Photographs: Rajesh Karkera
Rediff
New Delhi, Jan 10: Ratan Tata, while unveiling the nano, said: "The car will meet all current safety norms and all emission criteria. The pollution it will cause will be lower than 2-wheelers."
The car, Tata said, is smaller than a Maruti 800, but has 21 per cent more volume or space inside than the 800. He said that the dealer price of the car will be Rs 1 lakh, plus value-added tax (VAT) plus transport charges.
The car will have a 624-cc petrol engine generating 33 bhp of power. It will sport a 30-litre fuel tank and 4-speed manual gearshift. The car will come with air conditioning, but will have no power steering. It will have front disk and rear drum brakes. The company claims mileage of 23 km per litre.
The car's dashboard features just a speedometer, fuel gauge, and oil light. The car does not have reclining seats or radio. The shock absorbers are basic.
Nano, the world's cheapest car, costs almost half of the cheapest car currently available anywhere in the world.
"Since we started the small car project four years ago, there has been a big rise in input costs, but a promise is a promise," Ratan Tata said while unveiling the car.
The Nano is expected to be commerically launched in the second half of 2008. News reports say that Tata Motors hopes to sell 500,000 units of the car, almost four times the number of Indicas it sells. Tata plans to focus on a market segment hitherto untapped.
Not since the launch of the Maruti 800 in 1983 has any car gripped the imagination of a nation and indeed car manufacturers the world over so intensely. If commercially successful, the Tata Nano can alter the passenger car market in India, and perhaps the world, beyond description.
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