New Delhi, Sep 2 (IANS): Jubilant FoodWorks Limited (JFL), which operates Pizza major Domino's in India, Friday said that it has taken its operations to Sri Lanka with the opening of its first Domino's pizza store in Colombo.

"We strongly believe that Domino's pizza brand is extremely relevant for the Sri Lankan market because of the brand's strong mass and popular appeal in terms of its affordability and value, great taste and innovative products, unmatched delivery promise and passionate customer service," said Ajay Kaul, chief executive officer, JFL said in a statement.

"Dominos constantly tries to provide new and localised recipes and has the food and delivery expertise which will be leveraged to delight our consumers in Sri Lanka," he added.

According to the company, the expansion to Sri Lanka is an integral part of their regional growth plans.

Jubilant FoodWorks operates 392 Domino's stores and is the leading food services brand in the country.