London, Jul 22 (IANS): Pop star Madonna's brother Christopher Ciccone is to launch shoe collection at London Fashion Week in September.
Ciccone, who recently penned a best-selling book about his famous sibling, entitled "Life With My Sister Madonna", signed a deal with Czechoslovakian shoe company Novesta, reports femalefirst.co.uk.
The line is aimed at men, women and children and will comprise a mixture of traditional styles made using modern materials.
The range will be shown at a bespoke installation in London, then Paris, Prague, Toronto, New York, Miami and Los Angeles, with plans to develop the label into a lifestyle brand in the near future.