Mumbai: Jayaram N Shetty turns wasted watermelon into promising enterprise


Rons Bantwal

Daijiworld Media Network - Mumbai

Mumbai, May 27: Hosanagar taluk of Shivamogga district Sampadhamane, late Nagayya K Shetty’s son, KND Journalists Association Maharashtra’s joint secretary Jayaram N Shetty, an emerging journalist is a successful man in the city. He lived in the city with his brother Sadaram N Shetty in-charge of Shri Chittari Hospitality Services LLP, but the corona lockdown period made this young talent magazine take a break from the hotel industry and now Jayaram Shetty, living in the city dreamed of becoming a watermelon jaggery maker in his hometown.

Farmers in Shivamogga district cultivated thousands of watermelons on a one thousand acre farm. The fruits are rotting there without getting the right price. It breaks the farmers' heart to see their crops and their hard work go in vain; Jayaram Shetty says that he is one of them. Jaggery has been in use since ancient times and has been an integral part of the food culture of Indians. Prepared only from sugarcane, coconut and palm sugarcane jaggery is the most popular. In fact, jaggery is used for therapeutic and pharmaceutical purposes.

Not only is jaggery a natural and healthy sweetener compared to sugar, but its mineralogical benefits are also beneficial to the body. The jaggery is rich in calcium, magnesium, iron, potassium and phosphorus and also contains zinc, copper, thiamin, riboflavin and niacin. Studies show that jaggery contains B vitamins, a certain amount of plant proteins and photochemical and antioxidants. The reality is that many utility beads have many potential benefits, such as cleansing the entire body, especially digestion, prevents anemia, improves immune function, glucose control and weight loss, especially during the winter. Jayaram considered the pros and cons of watermelon jaggery, also the fact that that watermelon grown is not in demand.

The self-grown watermelon has been stored in the Rasahindi home and boiled in koppari which made about ten cans, about 250 kilos. Jaggery yielded only 10% of the three tons of fruit. In addition to producing jaggery pure Ayurveda jaggery is made with remaining juice. There is no waste and tastes the same. This is as sweet and flavorful as sugarcane jaggery.

Being in his hometown during the lockdown, he started a small hotel there, but due to the current lockdown, the hotel remains closed. He said we has about seven employees who are all from Bihar, Uttar Pradesh; if they go back, they will not return. On account of this he brought all these crops and instead of leaving them to rot, he makes a profit by inventing something new and healthy. Jayaram Shetty says that although this organic jaggery is worth at least Rs 275, the watermelon peel and dried seed can also be used for cattle feed. Leftovers can be effectively used as a fertilizer. But it is very sad that the crop has rotted instead of being enjoyed during in this hot weather.

Therefore, the government, the minister of Agriculture and Horticulture, the ministry of Agriculture and the Ministry of Agriculture should consider helping the farmers to sell their crops or to at least sell the products made with those crops. Jayaram Shetty appealed to the Karnataka government to encourage growers to prepare something out of this crop.

  

Top Stories

Comment on this article

  • Ravindranath Patel LS, Mangalore

    Sun, May 30 2021

    I want to purchase some qty of jaggery. Pl let me know the mode of purchase

    DisAgree Agree Reply Report Abuse

  • Ramachandra G Shettar, Davangere

    Sat, May 29 2021

    Excellent idea sir.I want jaggery here at Davangere , how you will arrange.

    DisAgree Agree Reply Report Abuse

  • Ganesh, Chennai

    Fri, May 28 2021

    Mr. Jayaram i have about 20 tons of watermelons in my fields near chennai which im unable to sell..... already i lost 40 tons a month ago.... i would be glad tp do this investment and try tp extract jaggery since without that it will only rot in the foelds. My contact no is 9884371313....need your expertise on this

    DisAgree Agree Reply Report Abuse

  • Natraj, Bijapur

    Thu, May 27 2021

    Jayram sir it's please to see this significant job. lock down will never stop your dreams I hope you will continue with you aim satisfaction is most important in life.

    DisAgree Agree Reply Report Abuse

  • Lynette Carvalho, Kundapur/Mumbai

    Thu, May 27 2021

    All the best Jaya, God bless you

    DisAgree [2] Agree [1] Reply Report Abuse


Leave a Comment

Title: Mumbai: Jayaram N Shetty turns wasted watermelon into promising enterprise



You have 2000 characters left.

Disclaimer:

Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Daijiworld.com will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will Daijiworld.com be held responsible.