DreamWorks Animation in Five-year Deal with 20th Century Fox


New Delhi, Aug 21 (IANS): Top notch American studio DreamWorks Animation has entered into a new five-year distribution agreement with another well-known banner, 20th Century Fox.

Under the terms of the agreement, Fox will assume certain marketing and distribution responsibilities in both domestic and international markets for all animated feature films produced by DreamWorks Animation for release in 2013 through 2017, said a press statement.

"We are excited to apply their expertise, robust infrastructure and global resources so that DreamWorks Animation's films can reach their fullest possible potential over the next five years," said Jeffrey Katzenberg, CEO, DreamWorks Animation.

"Starting in 2013, DreamWorks Animation content will be distributed in the more traditional markets under a fee structure that is similar to our existing arrangement with our current distributor.

"However, our new agreement with Fox presents more favourable economics overall for DreamWorks Animation because we are taking advantage of lower costs associated with the emerging digital distribution landscape and managing domestic television distribution in-house," he added.

Fox Filmed Entertainment bosses Jim Gianopulos and Tom Rothman said that together the companies will be a dominant force in animated entertainment for years to come.

  

Top Stories


Leave a Comment

Title: DreamWorks Animation in Five-year Deal with 20th Century Fox



You have 2000 characters left.

Disclaimer:

Please write your correct name and email address. Kindly do not post any personal, abusive, defamatory, infringing, obscene, indecent, discriminatory or unlawful or similar comments. Daijiworld.com will not be responsible for any defamatory message posted under this article.

Please note that sending false messages to insult, defame, intimidate, mislead or deceive people or to intentionally cause public disorder is punishable under law. It is obligatory on Daijiworld to provide the IP address and other details of senders of such comments, to the authority concerned upon request.

Hence, sending offensive comments using daijiworld will be purely at your own risk, and in no way will Daijiworld.com be held responsible.