Media Release
Ajman, Feb 17: In a landmark event for the healthcare and digital industries, Thumbay Healthcare hosted ‘Medfluence 2025’, the first-ever healthcare influencers meet in the UAE.
The event, held at Thumbay Medicity, Ajman, brought together 250 healthcare professionals, social media influencers, and digital strategists, reaching an impressive 25 million people worldwide.
By bridging the gap between medical expertise and digital influence, Medfluence 2025 underscored the transformative role of social media in modern healthcare, empowering professionals to educate, engage, and inspire healthier communities.
Medfluence 2025 was designed as a first-of-its-kind initiative, providing healthcare professionals with insights into how digital platforms can enhance medical branding, combat misinformation, and improve patient engagement. With interactive panel discussions, fireside chats, and keynote addresses from global healthcare leaders and influencers, the event redefined the way the medical community interacts with digital media.
The conference was inaugurated with an inspiring keynote speech by Dr Thumbay Moideen, founder president the visionary behind Thumbay Group. He emphasised the need for healthcare professionals to embrace social media as a tool for education and outreach. This was followed by keynote addresses from Maz Hakim, Dr Hasia, and media entrepreneur Jumana Khan & Mahdi Shafiei, who discussed the evolving landscape of digital healthcare communication.
Throughout the day, various expert-led panel discussions and fireside chats explored different aspects of digital influence in medicine and wellness. These included:
Dentistry & social media – A discussion on how social media platforms are reshaping patient awareness and dental branding.
Rehabilitation & digital engagement – The impact of online communities in supporting patients through physiotherapy and rehabilitation.
Healthcare & AI – Exploring the role of artificial intelligence in digital healthcare strategies.
Aesthetics & anti-aging – Understanding the power of social media in shaping the cosmetic and dermatology industry.
Akbar Moideen Thumbay vice president of Thumbay Healthcare, gave away various awards to influencers at the event, one of the most remarkable achievements of Medfluence 2025 was its massive global reach. Through live streaming, real-time content sharing, and extensive social media engagement, the event reached an audience of 25 million people across various digital platforms.
This staggering reach highlights the power of social media in spreading credible health information, debunking misinformation, and fostering stronger connections between healthcare professionals and the general public.
Speaking about the impact of Medfluence 2025, Dr Thumbay Moideen stated:
"Medfluence 2025 is not just an event it’s a movement. With digital influence rapidly transforming the way healthcare is delivered, professionals must adapt to new communication strategies to better engage, educate, and empower people globally.
Following its tremendous success, Thumbay Healthcare has announced plans to expand Medfluence into an annual global conference, bringing together healthcare professionals, digital strategists, and AI experts to further explore the intersection of healthcare and social media.
With the growing role of digital influence in shaping public health awareness, Medfluence is set to become a key platform for networking, innovation, and collaborationin the healthcare industry.