Mangaluru, Mar 18: The inauguration of the 3-day workshop on ‘Business Analytics and Digital Marketing’ was held on 18th March 2019 in Sanidhya Hall, St Aloysius College (SAC). This workshop was organized by the department of Business Administration in collaboration with i5 Summit (IIM, Indore) and makeintern.com.
Dr Somayajulu, business analyst, i5 Summit (IIM, Indore) and Shoaib, digital marketing trainer and consultant, makeintern.com were the resource persons. Fr Dr Praveen Martis, principal, SAC presided over the programme.
Dr A M Narahari, registrar, director of Arrupe Block, Fr Pradeep Anthony, staff convener, Arati Shanbhag, Savio Pereira and Abdulla Nangarath, the student conveners were present on the dais.
Fr Dr Praveen Martis, in his inaugural address said, “We are moving along with the fast changing world. We must update ourselves and move along with the contemporary digitalised world. Hence, it is necessary for the management students to attend such workshops and gain more knowledge about Business Analytics and Digital Marketing field.”
Around 98 students are registered for the workshop.
Arati Shanbhag welcomed the gathering. Runa Lobo compered the programme. Savio Pereira rendered the vote of thanks.