Daijiworld Media Network

New Delhi, Sep 5: Pushing aside heavy criticism, Salman Khan’s ‘Bodyguard’ has really made it ‘Big’ in the box office. It ranked at 9 in the UK Top 10 at £120k in 51 locations - just behind Harry Potter and the Deathly Hallows 2 which grossed £122k in its 8th week.

In the US, Bodyguard has grossed $1.6 million so far, according to reports.

Ever since its release, the movie has gathered an estimate of Rs 86 crore within the first four days of its screening, surpassing that of Dabangg and 3 Idiots.

‘Bodyguard’s worldwide box office collections are estimated at Rs 110 crore.

Chief executive officer of Reliance Entertainment, Sanjeev Lamba said, “Salman's superstardom, the special relationship he enjoys with his fans on Eid, the quality of the film, the multi-faceted marketing plan and the wide release have all combined to create a perfect storm."

Gautam Dutta, chief operating officer at PVR said, "Occupancies have been consistent on weekend, making it the biggest blockbuster for the industry."

Also film trade analyst Komal Nahata said, "The movie has got mixed reviews, but Salman's fan following and the long weekend have worked very well for Bodyguard. Going by the highest opening day and weekend collections, it will become the highest grosser for the week at box office."

Multiplexes say that the movie's occupancies have been strong with an average of 78-85%, and the movie has done well across big and small centers.